Babak Radboy is an artist working exclusively in the commercial idiom of art direction.
He is the co-founder of the meta-brand Shanzhai Biennialand creative director of the real brand .
He has produced fifteen issues of Bidoun Magazine
where he continues as creative director and chief curator of the Bidoun Library. He is currently collaborating on a fashion project with artist BjarneMelgaard and his commercial clients range from Hugo Boss to Kanye West.